Hard & Soft Baits

CountDown Magnum Elite 145 - 5-3/4 - Armored Hot Pink UVBuilt upon the legendary durability and world-record producing classic Rapala Wounded-Minnow action of the Magnum, the CountDown Magnum Elite...

X-Rap Magnum Stick 17 - Purple High VoltageThrow the stick out and let them fight over it. The X-Rap Magnum Stick 17 casts far and swims in wide curves, making it a natural for fast and aggressive...

Salt Pro Minnow - 6" - Floating - Laser Green ShinerSalt Pro Minnows lures to catch a variety of game fish and have grown amazingly fast in popularity. Versatile, long casting bait designed for a...

X-Rap Magnum 15 BunkerThe massive diving-lip takes the X-Rap Magnums deep unassisted. Nothing to hinder the action. Each dives to its preset depththe XRMag10 to 10 feet, the XRM15 to 15 feet, etc...

Salt Pro Minnow - 6" - Floating - Purple Back SilverSalt Pro Minnows lures to catch a variety of game fish and have grown amazingly fast in popularity. Versatile, long casting bait designed for a...

CountDown Magnum Elite 145 - 5-3/4 - Armored Green MackerelBuilt upon the legendary durability and world-record producing classic Rapala Wounded-Minnow action of the Magnum, the CountDown Magnum...

Salt Pro Minnow - 6" - Floating - Blue MackerelSalt Pro Minnows lures to catch a variety of game fish and have grown amazingly fast in popularity. Versatile, long casting bait designed for a fast,...

X-Rap Magnum Xplode 130 - ClearThe over-engineered X-Rap Magnum Xplode combines a heavy through-wire construction with a thick-walled ABS body, giving it Rapalas Magnum level of strength to absorb...

Salt Pro Minnow - 6" - Floating - Green MackerelSalt Pro Minnows lures to catch a variety of game fish and have grown amazingly fast in popularity. Versatile, long casting bait designed for a fast,...

CountDown Magnum Elite 145 - 5-3/4 - Armored Flying Fish UVBuilt upon the legendary durability and world-record producing classic Rapala Wounded-Minnow action of the Magnum, the CountDown Magnum...

Salt Pro Minnow - 6" - Floating - Yellow PearlSalt Pro Minnows lures to catch a variety of game fish and have grown amazingly fast in popularity. Versatile, long casting bait designed for a fast,...

X-Rap Magnum Stick - Mint GreenWeighted for long-casts and designed for fast, aggressive retrieves, the X-Rap Magnum Stick 17 swims in wide S curves on retrieve. The horizontal line tie allows for a...

X-Rap Magnum Stick 17 - MulletThrow the stick out and let them fight over it. The X-Rap Magnum Stick 17 casts far and swims in wide curves, making it a natural for fast and aggressive retrieves. Once...

Salt Pro Minnow - 6" - Floating - Black YellowSalt Pro Minnows lures to catch a variety of game fish and have grown amazingly fast in popularity. Versatile, long casting bait designed for a fast,...

CountDown Magnum Elite 145 - 5-3/4 - Armored DoradoBuilt upon the legendary durability and world-record producing classic Rapala Wounded-Minnow action of the Magnum, the CountDown Magnum Elite has a...

X-Rap Magnum 40 - HD SquidX-Rap Magnums run perfect right out of the box, no wasted time tuning. The massive diving-lip takes the X-Rap Magnums deep... unassisted. Nothing to hinder the action. Each...

Salt Pro Minnow - 6" - Floating - Sand EelSalt Pro Minnows lures to catch a variety of game fish and have grown amazingly fast in popularity. Versatile, long casting bait designed for a fast, ripping...

X-Rap Magnum Stick 17 - HD Wahoo UVThrow the stick out and let them fight over it. The X-Rap Magnum Stick 17 casts far and swims in wide curves, making it a natural for fast and aggressive retrieves...

Salt Pro Minnow - 6" - Floating - Mother of PearlSalt Pro Minnows lures to catch a variety of game fish and have grown amazingly fast in popularity. Versatile, long casting bait designed for a fast,...

CountDown Magnum Elite 145 - 5-3/4 - Armored Pearl OrangeBuilt upon the legendary durability and world-record producing classic Rapala Wounded-Minnow action of the Magnum, the CountDown Magnum Elite...

Salt Pro Minnow - 6" - Floating - Black PurpleSalt Pro Minnows lures to catch a variety of game fish and have grown amazingly fast in popularity. Versatile, long casting bait designed for a fast,...

X-Rap Magnum 40 - HD Flying FishX-Rap Magnums run perfect right out of the box, no wasted time tuning. The massive diving-lip takes the X-Rap Magnums deep... unassisted. Nothing to hinder the action...

X-Rap Magnum Stick 17 - HD Sailfish UVThrow the stick out and let them fight over it. The X-Rap Magnum Stick 17 casts far and swims in wide curves, making it a natural for fast and aggressive...

Salt Pro Minnow - 6" - Floating - BoneSalt Pro Minnows lures to catch a variety of game fish and have grown amazingly fast in popularity. Versatile, long casting bait designed for a fast, ripping...

Husky Magnum 25 - 6-1/4 - Wahoo UVThis heavy-duty, high-speed trolling lure is built for battling large predators. Translucent body, internal scale pattern, flash foil, and distinct high-frequency...

Salt Pro Minnow - 6" - Floating - BunkerSalt Pro Minnows lures to catch a variety of game fish and have grown amazingly fast in popularity. Versatile, long casting bait designed for a fast, ripping...

X-Rap Magnum Stick 17 - HD Silver Blue MackerelThrow the stick out and let them fight over it. The X-Rap Magnum Stick 17 casts far and swims in wide curves, making it a natural for fast and...

X-Rap Magnum 30 - HD SquidX-Rap Magnums run perfect right out of the box, no wasted time tuning. The massive diving-lip takes the X-Rap Magnums deep... unassisted. Nothing to hinder the action. Each...

Salt Pro Minnow - 6" - Floating - Laser AyuSalt Pro Minnows lures to catch a variety of game fish and have grown amazingly fast in popularity. Versatile, long casting bait designed for a fast,...

Salt Pro Minnow - 6" - Floating - ChromeSalt Pro Minnows lures to catch a variety of game fish and have grown amazingly fast in popularity. Versatile, long casting bait designed for a fast, ripping...

Husky Magnum 25 - 6-1/4 - Sailfish UVThis heavy-duty, high-speed trolling lure is built for battling large predators. Translucent body, internal scale pattern, flash foil, and distinct high-frequency...

Salt Pro Minnow - 6" - Floating - Ghost WhiteSalt Pro Minnows lures to catch a variety of game fish and have grown amazingly fast in popularity. Versatile, long casting bait designed for a fast,...

X-Rap Magnum 30 - HD Flying FishX-Rap Magnums run perfect right out of the box, no wasted time tuning. The massive diving-lip takes the X-Rap Magnums deep... unassisted. Nothing to hinder the action...

Salt Pro Minnow - 6" - Floating - ParrotSalt Pro Minnows lures to catch a variety of game fish and have grown amazingly fast in popularity. Versatile, long casting bait designed for a fast, ripping...

Husky Magnum 25 - 6-1/4 - Silver Blue MackerelThis heavy-duty, high-speed trolling lure is built for battling large predators. Translucent body, internal scale pattern, flash foil, and distinct...

Salt Pro Minnow - 6" - Floating - Cannibal CalicoSalt Pro Minnows lures to catch a variety of game fish and have grown amazingly fast in popularity. Versatile, long casting bait designed for a fast,...

X-Rap Magnum 20 - HD SquidX-Rap Magnums run perfect right out of the box, no wasted time tuning. The massive diving-lip takes the X-Rap Magnums deep... unassisted. Nothing to hinder the action. Each...

Salt Pro Minnow - 6" - Floating - Fast FoodSalt Pro Minnows lures to catch a variety of game fish and have grown amazingly fast in popularity. Versatile, long casting bait designed for a fast,...

X-Rap Magnum Stick 17 - HD Red Head UVThrow the stick out and let them fight over it. The X-Rap Magnum Stick 17 casts far and swims in wide curves, making it a natural for fast and aggressive...

Salt Pro Minnow - 6" - Floating - Cotton Candy/Bubble GumSalt Pro Minnows lures to catch a variety of game fish and have grown amazingly fast in popularity. Versatile, long casting bait designed for...