Hard & Soft Baits

Fusion19 Swimbait Jighead - 2/0 - 1/8oz - ChartreuseBerkley Fusion19 hooks are for everyone, from the novice to the avid angler. The Swimbait Jig Head features an ultra-realistic look and feel with a custom 40-degree pull point for optimal tracking and...

Fusion19 Swimbait Jighead - 2/0 - 1/8oz - Pearl WhiteBerkley Fusion19 hooks are for everyone, from the novice to the avid angler. The Swimbait Jig Head features an ultra-realistic look and feel with a custom 40-degree pull point for optimal tracking and...

Fusion19 Swimbait Jighead - 2/0 - 1/8oz - RedBerkley Fusion19 hooks are for everyone, from the novice to the avid angler. The Swimbait Jig Head features an ultra-realistic look and feel with a custom 40-degree pull point for optimal tracking and natural...

Fusion19 Swimbait Jighead - 2/0 - 1/8oz - ShadBerkley Fusion19 hooks are for everyone, from the novice to the avid angler. The Swimbait Jig Head features an ultra-realistic look and feel with a custom 40-degree pull point for optimal tracking and natural...

Fusion19 Swimbait Jighead - 2/0 - 1/8oz - UnpaintedBerkley Fusion19 hooks are for everyone, from the novice to the avid angler. The Swimbait Jig Head features an ultra-realistic look and feel with a custom 40-degree pull point for optimal tracking and...

Fusion19 Swimbait Jighead - 3/0 - 1/8oz - ChartreuseBerkley Fusion19 hooks are for everyone, from the novice to the avid angler. The Swimbait Jig Head features an ultra-realistic look and feel with a custom 40-degree pull point for optimal tracking and...

Fusion19 Swimbait Jighead - 3/0 - 1/8oz - Pearl WhiteBerkley Fusion19 hooks are for everyone, from the novice to the avid angler. The Swimbait Jig Head features an ultra-realistic look and feel with a custom 40-degree pull point for optimal tracking and...

Fusion19 Swimbait Jighead - 3/0 - 1/8oz - RedBerkley Fusion19 hooks are for everyone, from the novice to the avid angler. The Swimbait Jig Head features an ultra-realistic look and feel with a custom 40-degree pull point for optimal tracking and natural...

Fusion19 Swimbait Jighead - 3/0 - 1/8oz - ShadBerkley Fusion19 hooks are for everyone, from the novice to the avid angler. The Swimbait Jig Head features an ultra-realistic look and feel with a custom 40-degree pull point for optimal tracking and natural...

Fusion19 Swimbait Jighead - 2/0 - 1/4oz - ChartreuseBerkley Fusion19 hooks are for everyone, from the novice to the avid angler. The Swimbait Jig Head features an ultra-realistic look and feel with a custom 40-degree pull point for optimal tracking and...

Fusion19 Swimbait Jighead - 2/0 - 1/4oz - Pearl WhiteBerkley Fusion19 hooks are for everyone, from the novice to the avid angler. The Swimbait Jig Head features an ultra-realistic look and feel with a custom 40-degree pull point for optimal tracking and...

Fusion19 Swimbait Jighead - 3/0 - 1/4oz - Pearl WhiteBerkley Fusion19 hooks are for everyone, from the novice to the avid angler. The Swimbait Jig Head features an ultra-realistic look and feel with a custom 40-degree pull point for optimal tracking and...

Fusion19 Swimbait Jighead - 3/0 - 1/4oz - RedBerkley Fusion19 hooks are for everyone, from the novice to the avid angler. The Swimbait Jig Head features an ultra-realistic look and feel with a custom 40-degree pull point for optimal tracking and natural...

Fusion19 Swimbait Jighead - 4/0 - 1/4oz - RedBerkley Fusion19 hooks are for everyone, from the novice to the avid angler. The Swimbait Jig Head features an ultra-realistic look and feel with a custom 40-degree pull point for optimal tracking and natural...

Fusion19 Swimbait Jighead - 4/0 - 1/4oz - ShadBerkley Fusion19 hooks are for everyone, from the novice to the avid angler. The Swimbait Jig Head features an ultra-realistic look and feel with a custom 40-degree pull point for optimal tracking and natural...

Fusion19 Swimbait Jighead - 3/0 - 1/2oz - RedBerkley Fusion19 hooks are for everyone, from the novice to the avid angler. The Swimbait Jig Head features an ultra-realistic look and feel with a custom 40-degree pull point for optimal tracking and natural...

Fusion19 Swimbait Jighead - 5/0L - 3/4oz - Pearl WhiteBerkley Fusion19 hooks are for everyone, from the novice to the avid angler. The Swimbait Jig Head features an ultra-realistic look and feel with a custom 40-degree pull point for optimal tracking and...

Gulp! Saltwater Paddleshad - 4" - Silver MulletThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Features: Lifelike baitfish profile with an optimized...

Gulp! Saltwater Paddleshad - 4" - Black GoldThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Features: Lifelike baitfish profile with an optimized nose...

Gulp! Saltwater PaddleShad - 4 - Black SilverThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Realistic Paddletail Profile: Engineered with an authentic...

Gulp! Saltwater Paddleshad - 4 - Morning Glory/ChartreuseThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Realistic Paddletail Profile: Engineered with...

Gulp! Saltwater Paddleshad - 4" - New PennyThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Features: Lifelike baitfish profile with an optimized nose...

Gulp! Saltwater Paddleshad - 4 - Pearl White/PinkThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Realistic Paddletail Profile: Engineered with an...

Gulp! Saltwater Paddleshad - 4" - Root Beer Gold/ChartreuseThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Features: Lifelike baitfish profile with an...

Gulp! Saltwater Paddleshad - 4" - MulletThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Features: Lifelike baitfish profile with an optimized nose for...

Choppo Saltwater - 105mm - Black ChromeWhether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley Choppo around cover and in open water for serious...

Choppo Saltwater - 105mm - Blue BulletWhether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley Choppo around cover and in open water for serious...

Choppo Saltwater - 105mm - BoneWhether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley Choppo around cover and in open water for serious waking...

Choppo Saltwater - 105mm - HD PilchardWhether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley Choppo around cover and in open water for serious...

Choppo Saltwater - 105mm - HD PinfishWhether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley Choppo around cover and in open water for serious...

Choppo Saltwater - 105mm - Mangrove MinnowWhether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley Choppo around cover and in open water for serious...

J-Walker 100 Saltwater - HD PilchardWhether you are a weekend warrior or a seasoned pro, this classic top water lure is designed to deliver explosive top water action. Berkley J-Walkers feature a sleek tail-weighted design that has been refined through...

J-Walker 100 Saltwater - HD PinfishWhether you are a weekend warrior or a seasoned pro, this classic top water lure is designed to deliver explosive top water action. Berkley J-Walkers feature a sleek tail-weighted design that has been refined through...

J-Walker 100 Saltwater - MulletWhether you are a weekend warrior or a seasoned pro, this classic top water lure is designed to deliver explosive top water action. Berkley J-Walkers feature a sleek tail-weighted design that has been refined through...

Gulp! Minnow - 4" - Chartreuse ShadThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Stop messing around with the hassles of live bait and those other...

Gulp! Saltwater Shrimp - 4" - New PennyThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Features: Looks, feels, and smells like live shrimp! Rig and...

Gulp! Minnow - 4" - FiretigerThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Stop messing around with the hassles of live bait and those other...

Gulp! Saltwater Shrimp - 4" - Nuclear ChickenThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Features: Looks, feels, and smells like live shrimp! Rig...

Gulp! Saltwater Baitfish - 3" - SmeltThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Features: Each bait has a natural presentation in action, scent,...

Choppo Saltwater - 105mm - Red HeadWhether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley Choppo around cover and in open water for serious waking...