LURES

Gulp! Saltwater Jerk Shad - 6" - Green TigerThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Features: Erratic darting motion imitates struggling...

Gulp! Saltwater Jerk Shad - 6" - Nuclear ChickenThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Features: Erratic darting motion imitates struggling...

Gulp! Saltwater Jerk Shad - 6" - New PennyThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Features: Erratic darting motion imitates struggling...

Gulp! Saltwater Jerk Shad - 6" - Purple ChromeThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Features: Erratic darting motion imitates struggling...

Gulp! Saltwater Jerk Shad - 6" - Pink ShineThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Features: Erratic darting motion imitates struggling...

Gulp! Saltwater Jerk Shad - 6" - Pearl WhiteThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Features: Erratic darting motion imitates struggling...

Gulp! Saltwater Jerk Shad - 6" - Red ChromeThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Features: Erratic darting motion imitates struggling...

Gulp! Saltwater Grub - 4" - ChartreuseThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Features: Now available in the big 8 size! Ideal on jigs or as a...

Gulp! Saltwater Grub - 4" - Nuclear ChickenThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Features: Now available in the big 8 size! Ideal on jigs or...

Gulp! Saltwater Grub - 4" - Pearl WhiteThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Features: Now available in the big 8 size! Ideal on jigs or as a...

Gulp! Saltwater Grub - 4" - PinkThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Features: Now available in the big 8 size! Ideal on jigs or as a...

Gulp! Saltwater Grub - 4" - Pink ShineThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Features: Now available in the big 8 size! Ideal on jigs or as a...

Gulp! Saltwater Grub - 4" - Salmon RedThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Features: Now available in the big 8 size! Ideal on jigs or as a...

Gulp! Saltwater Swimming Mullet - 3 - PinkThe extreme scent dispersion of Gulp! expands the strike zone, allowing you to catch more fish! Berkley Gulp! Truly is the next generation in soft bait!Authentic Mullet Profile: Crafted with a realistic mullet...

Gulp! Saltwater Swimming Mullet - 5 - Glow WhiteThe extreme scent dispersion of Gulp! expands the strike zone, allowing you to catch more fish! Berkley Gulp! Truly is the next generation in soft bait!Authentic Mullet Profile: Crafted with a realistic...

Gulp! Saltwater Swimming Mullet - 5 - ChartreuseThe extreme scent dispersion of Gulp! expands the strike zone, allowing you to catch more fish! Berkley Gulp! Truly is the next generation in soft bait!Authentic Mullet Profile: Crafted with a realistic...

Gulp! Saltwater Swimming Mullet - 5 - FiretigerThe extreme scent dispersion of Gulp! expands the strike zone, allowing you to catch more fish! Berkley Gulp! Truly is the next generation in soft bait!Authentic Mullet Profile: Crafted with a realistic...

Gulp! Saltwater Shrimp - 3" - Sugar Spice GlowThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Features: Looks, feels, and smells like live shrimp! Rig...

Gulp! Saltwater Shrimp - 3" - Fool's GoldThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Features: Looks, feels, and smells like live shrimp! Rig and...

J-Walker 100 Saltwater - Red HeadWhether you are a weekend warrior or a seasoned pro, this classic topwater lure is designed to deliver explosive topwater action. Berkley J-Walkers features a sleek, tail-weighted design that has been refined through...

J-Walker 100 Saltwater - Mangrove MinnowWhether you are a weekend warrior or a seasoned pro, this classic topwater lure is designed to deliver explosive topwater action. Berkley J-Walkers features a sleek, tail-weighted design that has been refined...

J-Walker 100 Saltwater - Black GoldWhether you are a weekend warrior or a seasoned pro, this classic topwater lure is designed to deliver explosive topwater action. Berkley J-Walkers features a sleek, tail-weighted design that has been refined through...

J-Walker 120 Saltwater - Black GoldWhether you are a weekend warrior or a seasoned pro, this classic topwater lure is designed to deliver explosive topwater action. Berkley J-Walkers features a sleek, tail-weighted design that has been refined through...

J-Walker 120 Saltwater - HD PilchardWhether you are a weekend warrior or a seasoned pro, this classic topwater lure is designed to deliver explosive topwater action. Berkley J-Walkers features a sleek, tail-weighted design that has been refined through...

J-Walker 120 Saltwater - HD PinfishWhether you are a weekend warrior or a seasoned pro, this classic topwater lure is designed to deliver explosive topwater action. Berkley J-Walkers features a sleek, tail-weighted design that has been refined through...

J-Walker 100 Saltwater Pro Pack KitBerkley combined the best of the renowned Berkley J-Walker in a convenient 3-lure pro pack. The J-Walker features a sleek, tail-weighted design that has been refined to provide casting distances. The hydrodynamic shape,...

HighJacker Saltwater Pro Pack Kit - 100Berkley combined the best-performing Berkley HighJackers in a convenient 3-lure pro pack. This saltwater lure has been refined to deliver the long-distance casting needed for targeting fish that are actively chasing...

Gulp! Swimming Mullet 6 - Nuclear ChickenThe extreme scent dispersion of Gulp! expands the strike zone, allowing you to catch more fish! Berkley Gulp! Truly is the next generation in soft bait!Authentic Mullet Profile: Crafted with a realistic mullet...

Gulp! Saltwater Swimming Mullet - 5 - Pearl WhiteThe extreme scent dispersion of Gulp! expands the strike zone, allowing you to catch more fish! Berkley Gulp! Truly is the next generation in soft bait!Authentic Mullet Profile: Crafted with a realistic...

Gulp! Saltwater Swimming Mullet - 5 - Pink ShineThe extreme scent dispersion of Gulp! expands the strike zone, allowing you to catch more fish! Berkley Gulp! Truly is the next generation in soft bait!Authentic Mullet Profile: Crafted with a realistic...

Gulp! Saltwater Jerk Shad - 6 - Violet Haze FleckThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Features: Erratic darting motion imitates struggling...

Gulp! Saltwater Sand Eel - 5 - Silver MudThe extreme scent dispersion of Gulp! expands the strike zone, allowing you to catch more fish! Berkley Gulp! Truly is the next generation in soft bait!Authentic Sand Eel Profile: Crafted with a realistic sand eel...

Gulp! Saltwater Sand Eel - 5 - Sapphire ShineThe extreme scent dispersion of Gulp! expands the strike zone, allowing you to catch more fish! Berkley Gulp! Truly is the next generation in soft bait!Authentic Sand Eel Profile: Crafted with a realistic sand...

PowerBait Pre-Rigged Atomic Teaser 1/32oz - Pink LadyBerkley PowerBait makes novice anglers good, and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love...

Gulp! Saltwater Swimming Mullet - 5 - PinkThe extreme scent dispersion of Gulp! expands the strike zone, allowing you to catch more fish! Berkley Gulp! Truly is the next generation in soft bait!Authentic Mullet Profile: Crafted with a realistic mullet...

Gulp! Saltwater Swimming Mullet - 5 - Salmon RedThe extreme scent dispersion of Gulp! expands the strike zone, allowing you to catch more fish! Berkley Gulp! Truly is the next generation in soft bait!Authentic Mullet Profile: Crafted with a realistic...

Gulp Saltwater Swimming Mullet 5 - Nuclear ChickenThe extreme scent dispersion of Gulp! expands the strike zone, allowing you to catch more fish! Berkley Gulp! Truly is the next generation in soft bait!Authentic Mullet Profile: Crafted with a realistic...

Gulp! Saltwater Jerk Shad - 6 - Key Lime ChromeThe extreme scent dispersion of Gulp! expands the strike zone, allowing you to catch more fish! Berkley Gulp! Truly is the next generation in soft bait!Realistic Shad Profile: Engineered with an authentic...

Gulp! Saltwater Nemesis Prawn Curl Tail - 5 - Flamingo ChromeThe extreme scent dispersion of Gulp! expands the strike zone, allowing you to catch more fish! Berkley Gulp! Truly is the next generation in soft bait!Nemesis Prawn Profile: Crafted with an...

Gulp! Saltwater Nemesis Prawn Curl Tail - 5 - Violet Haze FleckThe extreme scent dispersion of Gulp! expands the strike zone, allowing you to catch more fish! Berkley Gulp! Truly is the next generation in soft bait!Nemesis Prawn Profile: Crafted with an...