LURES

BERK FRITTSIDE 2 4/5" SPICY MUSTARD The Berkley Berk Frittside 2 4/5 inch Spicy Mustard Size 5 Biggun' lure is designed for serious anglers seeking to attract large game fish. Crafted with precision, this soft plastic lure offers a realistic appearance...

LEWIS STUTTERSTEP 1OZ BABY BASS The RAT-L-TRAP LURES Lewis StutterStep 1 oz Baby Bass is designed to attract bass with its realistic baitfish profile and enticing movement. This lure features a compact 1-ounce size perfect for casting and retrieving in...

BERK FRITTSIDE 2 4/5" 3/7OZ SPRY TN The Berkley Berk Frittside 2 4/5-inch 3/7 oz Spray Tan Size 5 Biggun' is designed for anglers seeking reliable performance and versatility in their fishing gear. Crafted with high-quality materials, this bait is...

LEWIS MR-6 2.25"-1/2OZ BLOOD CRAW The GSM Fishing Lewis MR-6 Blood Craw is a versatile soft plastic lure designed to attract a wide range of freshwater and saltwater species. Measuring 2.25 inches in length and weighing 1/2 ounce, this lure is optimized...

BERK FRITTSIDE 2 4/5" 3/7OZ SXY BCK The Berkley Berk Frittside 2 4/5 inch 3/7 oz SXY Back Bigg'un lure is designed for serious anglers targeting larger game fish. Crafted with precision, this lure combines realistic movement and eye-catching aesthetics...

BERK FRITTSIDE 2" 1/4OZ BLK CHT The Berkley Berk Frittside 2-Inch 1/4-Ounce Black Chatterbait Size 5 Junior is designed for anglers seeking effective trolling and casting options for bass and other freshwater species. Its compact size and balanced weight...

BERK FRITTSIDE 2" 1/4OZ BRN CRAW The Berkley Berk Frittside 2-inch 1/4 ounce brown crawfish lure is designed for anglers seeking a realistic and effective bait option for freshwater fishing. Crafted with attention to detail, this lure mimics the natural...

BERK FRITTSIDE 2" 1/4OZ CREAM PIE The Berkley Berk Frittside 2-inch, 1/4 ounce Cream Pie Size 5 Junior lure is designed for anglers seeking precise bait action and versatility on the water. Constructed with high-quality materials, this lure offers...

BERK FRITTSIDE 2" 1/4OZ HNY SHAD The Berkley Berk Frittside 2-inch 1/4 ounce High-Ny Shad Size 5 Junior is a versatile and effective fishing lure designed for freshwater and saltwater anglers. Crafted by Berkley, this lure offers anglers a reliable tool...

BERK FRITTSIDE 2" 1/4OZ MF BLUEGILL The Berkley Berk Frittside 2-inch 1/4 oz Micro Frittside Bluegill Size 5 Junior Lure is designed for anglers targeting bluegill and other panfish species. This compact lure measures approximately 2 inches in length and...

BERK FRITTSIDE 2" 1/4OZ RUBBERTAIL The Berkley Berk Frittside 2-inch 1/4 oz Rubber Tail Lure is designed for anglers seeking a versatile and effective bait for various freshwater and saltwater fishing scenarios. Crafted with attention to detail, this...

BERK FRITTSIDE 2" 1/4OZ SPCY MUSTRD The Berkley Berk Frittside 2-inch, 1/4 ounce Spicy Mustard lure is designed for junior anglers seeking reliable performance and attraction. Crafted for versatility, this lure features a compact size ideal for various...

BERK FRITTSIDE 2" 1/4OZ SPRAY TAN The Berkley Berk Frittside 2-Inch Spray Tan offers anglers a reliable option for effectively applying spray-on tanning solutions for fishing lures and bait presentations. Designed with precision, this size 5 junior model...

BERK FRITTSIDE 2" 1/4OZ SXY BACK The Berkley Berk Frittside 2-inch, 1/4 ounce SXY Back Size 5 Junior is a versatile fishing lure designed for attracting a wide range of freshwater and saltwater species. Crafted with precision, this lure features a...

SLOBBERKNOCKER COLESLAW 3/8 OZ The Berkley Slobberknocker Coleslaw 3/8 oz is a versatile fishing lure designed to attract a variety of freshwater and saltwater species. Crafted with precision, this lure features a compact size that makes it ideal for...

POWERBAIT GILLY HD PUMPKINSEED 90MM The Berkley PowerBait Gilly HD Pumpkinseed 90mm (3.5-inch) is a versatile fishing lure designed for freshwater anglers targeting a variety of species. Crafted with high-definition details and durable construction, this...

POWERBAIT GILLY HD WARMOUTH 90MM The Berkley PowerBait Gilly HD Warmouth is a versatile 3.5-inch soft plastic bait designed for freshwater fishing enthusiasts seeking to attract a variety of game fish. Crafted with Berkley's renowned PowerBait formula,...

POWERBAIT GILLY HD CRAPPIE 90MM The Berkley PowerBait Gilly HD Crappie Lure (Part Number: 1546055) is designed for anglers targeting crappie with precision and effectiveness. Crafted with high-definition color patterns and durable materials, this 3...

POWERBAIT GILLY HD BLUEGILL 110MM The Berkley PowerBait Gilly HD Bluegill is a highly effective fishing lure designed to attract predatory fish with its realistic appearance and vibrant bluegill coloration. Crafted for freshwater anglers targeting bass,...

POWERBAIT GILLY HD WARMOUTH 110MM The Berkley PowerBait Gilly HD Warmouth 110mm is a high-definition soft plastic lure designed to attract a wide variety of freshwater game fish. Crafted with precision, this lure mimics the natural movement and...

POWERBAIT GILLY HD CRAPPIE 110MM The Berkley PowerBait Gilly HD Crappie Lure is designed to attract crappie with its realistic profile and vibrant color patterns. Crafted with high-quality materials, this 4.3-inch lure is ideal for anglers targeting...

PWRBAIT PIT BOSS 4" CALIFORNIA 8PK The Berkley PWRBAIT Pit Boss 4-Inch California Soft Baits are designed for anglers seeking reliable performance and versatility. Crafted with high-quality materials, these soft baits mimic natural prey to attract a...

PWRBAIT PIT BOSS 4" OKOCHO CRAW 8PK The Berkley PowerBait Pit Boss 4-Inch Okoboee Craw is a versatile soft plastic lure designed for freshwater fishing enthusiasts. Crafted with Berkley's renowned PowerBait formula, this bait attracts fish with its...

POWERBAIT AGENT E HD CHT SHAD 3IN The Berkley PowerBait Agent E HD Chartreuse Shad is a versatile 3-inch fishing lure designed for anglers seeking to attract a variety of freshwater and saltwater species. Crafted with precision, this lure features a...

POWERBAIT PIT BOSS 4" BAMA BUG 8PK The Berkley PowerBait Pit Boss 4-Inch Bama Bug is a versatile soft plastic bait designed to attract a wide range of freshwater fish species. Crafted with Berkley's innovative PowerBait formula, this bait delivers an...

PWRBAIT PIT BOSS 4" SUMMER CRAW 8P The Berkley PWRBAIT Pit Boss 4" Summer Craw offers anglers an effective soft bait option designed to mimic the natural action of crawfish. Crafted for freshwater and saltwater fishing, these soft plastics are ideal for...

PWRBAIT PIT BOSS 4" GRN PUMPKIN 8P The Berkley PWRBAIT Pit Boss 4-inch Green Pumpkin soft baits are designed to deliver exceptional performance for anglers targeting bass and other freshwater species. Crafted with Berkley's advanced PWRBAIT technology,...

PWRBAIT CULLSHAD HD GIZZARD SHAD 6" The Berkley PowerBait CullShad HD Gizzard Shad 6" is a versatile soft bait designed to attract a wide range of freshwater and saltwater game fish. Crafted with Berkley's innovative PowerBait formula, this soft plastic...

PWRBAIT PIT BOSS 3" OKOCHO CRW 10PK The Berkley PWRBAIT Pit Boss 3-Inch Okoboee Craw is a versatile soft bait designed to attract bass and other freshwater species. Crafted with high-quality materials, this lure offers a lifelike appearance and action...

PWRBAIT CULLSHAD HD GHST GIZZARD 6" The Berkley PowerBait CullShad HD Ghost Gizzard 6-Inch lure is designed for serious anglers seeking to increase their catch rate with highly realistic action and superior bait technology. Crafted from durable,...

PWRBAIT PIT BOSS 3" SUMMER CRW 10PK Enhance your fishing experience with the Berkley PWRBAIT Pit Boss 3-Inch Summer Crawlers, a versatile bait designed to attract a wide range of freshwater and saltwater species. Crafted with Berkley's advanced PWRBAIT...

POWERBAIT CULLSHAD HB BLUE SHAD 6" The Berkley PowerBait CullShad HB Blue Shad 6" is a versatile soft bait designed to attract a variety of freshwater game fish. Crafted with high-quality materials, this lure mimics the natural movement of baitfish,...

POWERBAIT PIT BOSS 4" BIG TEXAN 8PK Enhance your fishing tackle with the Berkley PowerBait Pit Boss 4-Inch Big Texan 8-Pack, designed for versatile bass fishing applications. These soft plastic bait lures are crafted to mimic natural prey, providing an...

POWERBAIT CULLSHAD HITCH 6" The Berkley PowerBait CullShad Hitch 6-Inch soft plastic lure is designed for anglers seeking to attract larger bass and predator fish. Crafted with Berkley's renowned PowerBait formula, this lure features a lifelike shad...

PWRBAIT PIT BOSS 4" BLACK-BLUE 8PK The Berkley PWRBAIT Pit Boss 4-Inch Black-Blue Soft Baits are designed for anglers seeking reliable and realistic bait options. Crafted with precision, these soft baits feature a lifelike appearance and texture that...

PWRBAIT CULLSHAD GHOST MRN DAWN 6" The Berkley PowerBait CullsHard Ghost Morning Dawn 6" soft bait is an essential tool for anglers seeking to attract a variety of freshwater species. Designed with precision, this soft plastic lure mimics real prey,...

POWERBAIT PIT BOSS 4" GRN HAZE 8PK The Berkley PowerBait Pit Boss 4-Inch Green Haze Soft Bait is designed for anglers seeking an effective and versatile fishing lure. Crafted with high-quality materials, this bait offers a realistic appearance and...

POWERBAIT CULLSHAD ALBINO 6" The Berkley PowerBait CullShad Albino 6" is a versatile soft bait designed to attract a wide range of freshwater species. Crafted with Berkley's renowned PowerBait formula, this lure delivers an irresistible scent and flavor...

PWRBAIT PIT BOSS 4" GRN PKN GRN 8PK The Berkley PWRBAIT Pit Boss 4-Inch Green Pumpkin soft baits are designed to deliver exceptional performance for freshwater anglers targeting bass and other predatory species. Crafted with Berkley's innovative PWRBAIT...

PWRBAIT CULLSHAD GRN PUMP PRL WH 6" The Berkley PowerBait CullShad is a versatile soft bait designed for freshwater fishing enthusiasts seeking to increase their catch rate. With a realistic shad profile and lifelike movement, this bait effectively...